Digital Business Strategy: Harnessing Our Digital Future Explore how new and existing business strategies can be improved through the rebalancing of three key relationships: Minds and Machines, Products and Platforms, and the Core and the Crowd.
Deana A. Rohlinger
Digital Marketing Analytics This program provides you with an overview of the best approaches and practices in digital marketing measurements and analysis, and offers an understanding of how these tools can be integrated to inform strategic direction. Economics for Business This eight-week online program offers you the opportunity to explore macroeconomics from a business perspective, guided by renowned economist Professor Roberto Rigobon.
ELLE International Fashion and Luxury Management Program has an online only delivery option The fashion and luxury industry is facing historic disruption as a result of big data, digitalization, and social media. Success in this industry now requires new strategies and adaptable, innovative leadership. The ELLE International Fashion and Luxury Management Program is designed to provide participants with exclusive insight and a global perspective of the fashion and luxury industry.
Internet of Things: Business Implications and Opportunities Explore the opportunities for your business with IoT, from demystifying and defining IoT to creating a roadmap for its real-world application. Machine Learning: Implementation in Business Machine learning, a branch of artificial intelligence, is the science of programming computers to improve their performance by learning from data. Dramatic progress has been made in the last decade, driving machine learning into the spotlight of conversations surrounding disruptive technology. Management Analytics: Decision-Making Lessons from the Sports Industry This program is designed for managers and executives who want to learn how to transform their organizations and make them more data-driven.
Master Design Thinking Design thinking is a powerful process of problem solving that begins with understanding unmet customer needs. From that insight emerges a process for innovation that encompasses concept development, applied creativity, prototyping, and experimentation. When design thinking approaches are applied to business, the success rate for innovation improves substantially. Coming Soon! We are working on additional online programs. Stay tuned for more details. We aim to positively modify individual and collective behaviors that participants will take back to their teams and propagate throughout their organizations.
We are collaborating with online education providers, such as GetSmarter, to create a new class of learning experience - one that is higher-touch, intimate, and personalized for the working professional.
MSc Strategic Communications
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